H2 has agreed a joint venture with Italy’s TrustPartners a Management Consulting Company focused on Italian Gambling Market. As part of the deal TurstPartners will have the exclusive rights to market H2’s products and H2 will support TrustPartners to market an English language version of the Italian report internationally and to promote TrustPartners consulting services to worldwide gambling operators

The Italian gambling market has become one of the most exciting in Europe with a series of deregulation in both the land based and online sectors. In terms of gross gaming yield during 2009 the value of the onshore market grew to €18.8bn, the equivalent of a net spend per adult of just under €378.

Onshore remote gambling accounted for approximately 7.0% of the total. Going forward it is expected that the market will continue to grow to over €21.5bn by 2012.

In addition to the conversion of 14% of the nation’s gaming machines to VLTs, there is a new instant ticket contract, casino games to be introduced in some 5-Star hotels, the development of Internet skill games develop and the introduction of cash Internet poker and casino games later this year.

H2 director, Simon Holliday, commented that H2 were very excited by the deal, which will provide the company with increased exposure to the largest gambling market in Europe. We are looking forward to working with TrustPartners in both in Italy and working with them to develop more partnerships in other European nations.

TrustPartner’s director, Gianluigi Corsetti, shared that TrustPartners were happy about the opportunity to support International Companies interested in the Gaming & Gambling business and in Italy specifically.

About H2

H2 Gambling Capital is the leading supplier of data and market intelligence regarding the global gambling industry. Regarded, as the ’Industry Standard’ for eGaming – is by far the most quoted source of data in analysts’ notes/company reports.

Over the past decade H2’s team has supplied data to or worked with over 500 organisations including, operators, suppliers, regulators, professional services companies, governments, lotteries, lobby groups and trade associations.

H2’s data has been quoted in much of the media including, the BBC, the New York Times, the Financial Times, the New Yorker, CNBC and Time Magazine. H2 is eGaming Review’s official data partner and a partner firm of Gerson Lehrman Group.

About TrustPartners

TrustPartners (www.TrustPartners.eu) is a management consulting company, which has developed a strong know-how and experience in several Italian regulated industries – such as Gaming & Gambling, Pharmaceutical and Tobacco – as well as Energy and Public Administration industries.

In the last few years, TrustPartners supported leading Gaming & Gambling Operators to set up and achieve their business strategies, focusing in the online gaming market, new games/channels launch (Poker, Skill Games, Instant Lotteries, Scratch Card, Bingo, Sports Betting, Mobile Channels, Innovative Marketing Technique …), start-up of new companies in Italy dealing with Authorities, Technical Providers, Marketing Services Operators, in respect to the new Italian regulations.

In late 2008, TrustPartners decided to develop the first Italian Gaming & Gambling Market annual report, based on the national market analysis (in terms of products, Client’s target, analysis of the most relevant competitor), with breakdown for every single game distributed.